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Overcoming barriers and taking steps to support – why we’re developing services on TheSite.org

Posted on February 22, 2012November 27, 2013 by Clare Foster
A quick summary:
  • Personal and practical barriers
  • Identifying barriers to personalise answers
  • ‘One size fits all’ advice?
  • Step Finder – keeping people from falling off the edge

The notion of barriers to support is a common one in information, advice and guidance, but the particular way it is informing the new Step Finder project we’re working on grew organically out of our teams work.

Personal and practical barriers

For example on the discussion boards we’ve seen questions about how to call Samaritans– stepswhat actually happens when you pick up the phone? What do you say? What do they say? How do you stop yourself from panicking – or being overheard?. Similarly people have told us how they have been given the details for a walk in centre, but don’t know what to do when they get there – ‘Do I just walk in?’. Sometimes, a bad experience in the past can be a barrier – ‘Oh, I’ve tried going to my GP, they don’t help’ or even ‘I’m scared of the receptionist at the surgery’. Lack of self esteem or confidence can really affect someones ability to follow the guidance or signposting they are given – ‘I’ve got the information on how to get help, but I’m too shy to actually talk to anyone’. The barriers individuals face are often very personal to their situation.

Identifying barriers to personalise answers

For me, the concept of identifying specific individual barriers and suggesting practical ways to overcome them developed as a way of teaching peer advisors how to personalise their answers to askTheSite relationship questions.

We start by identifying an action from a problem, a piece of advice we might give a user in a certain situation. Something like ‘call the Samaritans’ or ‘visit your GP’ – your standard, one size fits all signposting. Then, in groups, I ask the trainees to imagine that they were talking to someone face to face, someone who, whatever they said, had a good comeback.

They listed all the barriers they could think of – some based on their imagination, others that might have come from the information in the question or given by the user about their situation. Once we had listed all of these, we swapped papers and each group had a go at thinking about what they, as advisors, could say to help the individual overcome this barrier.

‘One size fits all’ advice?

It seems that often, when a young person says a service is useless or crap, it’s because that service provide only one size fits all advice, where, after having been told it, the individual is often left thinking ‘well I can’t do that for this, or that reason’. To continue with the metaphor of steps, or stepping stones – the step suggested is too large and the young person can’t see how to make the the smaller steps along the way.

We can help people identify and make these smaller steps in all sorts of ways. We already provide video tours (for example of A&E and a sexual assault referral centre) on TheSite.org. Enabling people to see what actually happens in an unknown and scary place can help them feel more confident about approaching them. Peer to peer support on the discussion boards often gives more personal support – ‘use the self service machines when buying a pregnancy test if you’re shy to face a sales assistant’, ‘write your GP a letter to give it to them in the appointment – then you don’t have to stumble through everything’, ‘use a phone box to call them and get them to call you back’.

Step Finder – keeping people from falling off the edge

In developing Step Finder, we wanted to bring all the experiences of barriers to support and suggestions for overcoming them into one place – somewhere which was more focused on the process of getting support, rather than the individual issues covered throughout TheSite.org.

In a way, I see it as preventing anyone from ever reaching the ‘edge’ of what TheSite.org can provide for them. If they are directed to, for example, a helpline, but there is a personal or practical barrier stopping them from going any further, they fall off the edge. We can no longer help. Soon, we hope that they will be able to come to Step Finder. Underneath a suggestion to call a helpline on TheSite.org (which can be found in, among many other articles, Understanding Depression, Unplanned Pregnancy and Dangerous Drinking), we can link them through to our Step Finder page on calling helplines.

Here they can read suggestions for overcoming common barriers to calling helplines, as well as adding their own personal suggestions and experiences – which in turn could inform others in the future. They might also be able to listen to a recording of what calling a helpline might be like, or read a story by someone who called them in the past. It’s early days of Step Finder yet, but we hope that a section focusing on the process of getting support will add real value to the information, guidance and signposting we provide on TheSite.org – and stop anyone falling off the edge.

2 thoughts on “Overcoming barriers and taking steps to support – why we’re developing services on TheSite.org”

  1. Pingback: Mental health information articles for 16-25 year olds | Clare Rose
  2. Pingback: Essential skills for giving online peer support – a course in development. | Clare Rose Foster

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Wow! This is a wonderful example how good consultation and understanding your audience can lead to great quality information! The consultation, planning, and promotional plans show excellence in producing health information. This shows through in the end products – high quality and extremely well-tailored to the audience. The insight and thought that has gone into this is commendable. 

Dr Hannah R Bridges – HB Health Comms Ltd

Clare created fantastic bespoke moderator training and helped us develop our brand-new survivors’ community. She went out of her way to ensure that the training met our needs exactly by engaging in various in-depth discussions and learning about our sector. But beyond that, she also helped us to build our vision for the community and the community guidelines; created an editable handbook for our future use and changing needs as the community grows; and offered ongoing support with tweaking the training as the forum develops.

Venice Fielding - Cardiff Women's Aid

Clare highlights the wide range of feelings and reactions during and after pregnancy loss, the different impact that each experience can have on each individual and the diverse needs of those affected. Just as important, she acknowledges the difficulty of those who want to offer help, but aren’t sure how to, or when. She makes it easier for them to understand and empathise, and offers practical suggestions with knowledge and also with humility… This is what makes for such a special book, for which many many people will be grateful.

Ruth Bender Atik, National Director, The Miscarriage Association
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